Smart Phone Usage among the Rural People in Thiruvarur district, Tamilnadu

K. ISHA NACHIYA

Volume : VI, Issue : III, March - 2016

Smart Phone Usage among the Rural People in Thiruvarur district, Tamilnadu

K. Isha Nachiya

Abstract :

 Smart phone is widely used by all the sections of people irrespective of gender, caste, religion, race and nation. India‘s telecommunication network is the second largest in the world based on the total number of telephone users (both fixed and mobile phone) [1].It has one of the lowest call tariffs in the world enabled by the mega telephone networks and hyper–competition among them. It has the world‘s third–largest Internet user–base. According to the Internet and Mobile Association of India (IAMAI). In India, this mobile telecommunication was introduced in the year 1994 through establishment of the Telecom Regulatory Authority of India (TRAI) by enactment of National Telecom Policy. Before the establishment of TRAI, the central government provided the service to the general public through landline mode and that too owned by government. But after the establishment of TRAI, the central government opened the door to the private network services to provide best services to the general public. It means that due to the competition, the private companies come forward to provide best services at a cheap rate. This enables the general public to purchase mobile phone on their own and communicate easily as well as quickly with others as they wish. Therefore smart phone is the part and parcel of everyone’s life and it became an unavoidable instrument for everybody. The present paper is an experiment to study the using of smart phone among the rural people in thiruvarur District of Tamil Nadu.