Volume : IV, Issue : XI, November - 2014

Role of Women Entrepreneurs in Dairy Sector With Special Reference to Thrissur District of Kerala

Neethu Lazar

Abstract :

Women entrepreneurs play a vital role in India, particularly in Dairy industry. It is one of the important enterprises which fortify the economic activities of the women in the areas of Thrissur district of Kerala. The objective of the study was to find out the role and the involvement of women in dairy industry. It also focuses on the motivational factors that propel women to undertake such profession. The study was carried out in Madakkathara and Vellanikkara panchayat of Thrissur district in Kerala. Structured questionnaire, interviews and observations were used for collecting primary data. 65 women entrepreneurs from dairy farming were selected on the basis of their involvement in dairy farming and oadly categorized into five aspects as feeding, management, eeding, health care and processing of milk. And motivational attributes were measured on five point Likert scale. The analysis was done by using statistical tools like weighted average and simple percentage. The study revealed that women participation was maximum in cå of pregnant animals; followed by feeding, care of new born and sick animals, fodder collection, cleaning etc. It also concluded that family support and dairy income were the main motivational factors which insist women to take up dairying

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Article: Download PDF   DOI : 10.36106/ijar  

Cite This Article:

Neethu Lazar Role of Women Entrepreneurs in Dairy Sector With Special Reference to Thrissur District of Kerala Indian Journal of Applied Research, Vol.4, Issue : 11 November 2014

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