CUSTOMER SATISFACTION TOWARDS E- BANKING SERVICES SELECT COMMERCIAL BANKS IN COIMBATORE CITY

S.MEKALA; Dr.M.Thyagarajan

Volume : IV, Issue : XII, December - 2015

CUSTOMER SATISFACTION TOWARDS E- BANKING SERVICES SELECT COMMERCIAL BANKS IN COIMBATORE CITY

S. Mekala, Dr. M. Thyagarajan

Abstract :

E-Banking services have gained greater importance in modern days. This purpose of study is Customer�s satisfaction towards Customer Services with Value- Added Services in Private Sector Banks in Coimbatore City. The objective of the study is To identify the customers satisfaction towards e- banking services of select commercial banks in Coimbatore city. For the purpose five hundred respondents were selected. A structured questionnaire was administered to the respondents and the primary data is collected. The secondary data is collected through various sources like magazines, journals, company records etc. these data are collected and based on the analysis made, and the suggestions are given.